1. Export your reviews to CSV
Every major review app — Judge.me, Loox, Okendo, Yotpo, Stamped — can export your reviews as a CSV file. Download that file to your computer.
2. Convert it in your browser
Open the converter and drop in your CSV. The tool parses it locally and auto-detects which columns map to the fields Google needs:
- Review content — the text of the review
- Review date — converted to ISO 8601 (e.g. 2024-04-21T07:07:07Z)
- Review URL — the landing page for the review
- Rating — the overall score, written as min 1 / max 5
- Product identifier — product URL, SKU, GTIN or MPN
You can override any mapping with a dropdown, add your store name, and preview the generated XML before downloading.
3. Download & submit to Google
Download product_reviews_feed.xml and submit it to the
Product reviews program in Google Merchant Center. Once approved, star ratings
can appear on your Google Shopping listings.
What about validation?
The output follows the official Google Product Review Feed schema 2.4. Reviews
missing a required field are flagged in the preview and excluded so your feed stays valid. You
can also validate the file yourself with xmllint against Google's published XSD.
Privacy by design
Your CSV is never uploaded. All parsing and XML generation happens in your browser using JavaScript, so your customer review data stays on your device. Read more on the privacy page.